The History Of A Potato With Face

That is one fascinating history of Mr. Potato Head. In a really a short nutshell, it was invented by George Lerner. After the WWII he sold the toy to a cereal company, that was gonna use the toy as a cereal surprise toy. Mr. Lerner felt that the toy was destined to a bigger future. In 1951 he met with Henry and Merrill Hassenfeld, who were a family textile manufactures in Rhode Island. They also made pencils boxes that came with the fabrics which proved to be popular.

They liked the concept of Mr Potato Head, and purchased him from the cereal company. They presented him to the world in april 30, 1952. The Hassenfiled became what is now know as the Hasbro toy company.

Mr. Potato Head History
http://mrpotatohead.net/1950/1950.htm